Our data captures the number of PetMed transactions, which is then used to predict PetMed’s reported Internet Sales KPI. Internet Sales represent 84% of Total Revenue.
PETS is one of Hatched Analytics’ most accurate reports; the MAPE for Internet Sales was 1.9% over the last seven quarters. The YoY differences were directionally correct for each quarter tracked.
If you are interested in this space, it is also worth mentioning that we have a report on Chewy Inc (Ticker: CHWY).